Analytics that deliver results
From cookie-free traffic tracking to 28 AI rules that find what you miss in your ads.
Utforska huvudfunktionerna
Cookie-fri webbanalys
GDPR-kompatibel utan samtyckesbanner. Data i Azure Sverige.
Google Ads-koppling
Söktermsläckage, Quality Score, budget-varningar. Automatiskt.
Meta Ads-koppling
Facebook + Instagram. Cross-channel-jämförelse mot Google Ads.
AI insights in your language
28 regler + Claude Haiku. Förklaringar och konkreta åtgärder.
Truth Ledger
Unik. Mäter om AI:ns prediktioner stämde. Träffsäkerhet över tid.
Logbook
Anteckna beslut. AI:n tar hänsyn vid analys — inga falsklarm för planerade ändringar.
Paidin vs alternativen
Vad skiljer Paidin från Plausible, GA4, Matomo, Databox och andra? Matrisjämförelse.
See all pricing
Free SEK 0, Pro SEK 299/month, Business SEK 599/month, Agency SEK 1,499/month. 2 months free as Early Adopter.
Free Built-in web analytics
Cookie-free tracking
A simple script tag. No cookies, no banner, fully GDPR compliant. Respects Do Not Track.
Dashboard with charts
Daily trend charts, visitors, pageviews, bounce rate and engagement time. Clear without configuration.
GA4 connection
Connect Google Analytics 4 as a data source (one connection included). See your existing GA4 data in the Paidin dashboard.
5 core AI rules
Traffic drops, source shifts, engagement drops, UTM issues and low activity. The key signals are caught immediately.
Logbook
Log your own decisions and changes to your site. The AI takes them into account in future analyses.
30 days of history
All data is kept for 30 days. Good for getting started and seeing what Paidin can do.
Pro Analytics engine and insights
For small businesses and in-house teams. Up to 5 websites and 5 users per site.
28 AI analysis rules
Quality Score warnings, Impression Share analysis, UTM validation, conversion anomalies, weekend waste, cross-channel ROI comparison and more. Runs every night.
Dynamic thresholds
The rules automatically adapt to your budget. Small accounts get lower thresholds so anomalies are caught even at low spend.
All 9 data sources
GA4, Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Microsoft Ads, Mailchimp, Beehiiv and HubSpot. See campaign results, search terms, cost per conversion, email performance and lead flow in one view.
AI explanations in your language
Every insight is explained with exact numbers and concrete action suggestions. No marketing jargon.
Proactive email notifications
Get an email when something deviates: the budget runs out, conversions drop, search terms waste money.
Weekly AI report
Every Monday in your inbox: the week's traffic, ads, insights and concrete next steps.
Truth Ledger
Measure whether insights hold up. Every prediction is followed up automatically and you see accuracy over time.
5 users per site
Invite the team. Multiple people can collaborate around the same website and insights.
13 months of history
Compare year-over-year. See trends, seasonal patterns and long-term development.
Business For growing companies with multiple sites
Pro fills up as the company grows. Business is the next step: more sites, reports to share, and roles for the team.
15 websites + 15 users
Room for multiple brands, marketing sites or landing pages. Invite the whole marketing team to the same site.
PDF and Excel export
Export reports to PDF for managers or the board, or to Excel for further analysis. One click in the portal.
Role-based access
Owner, Editor and Viewer. The analyst gets full control, the communicator can write in the log, and the manager can only view.
40 AI insights per night
Twice as many insights per night compared to Pro. For you with multiple sites and many campaigns to monitor.
30 AI chat questions per month
Ask Paidin directly about your data. Three times as many questions as Pro, no queue.
24 months of history
Two years of data. Compare year over year, track seasonal patterns and justify long-term decisions.
Agency For marketing agencies and consultants
Resale to your clients. White-label, API and unlimited volume. Everything in Business plus agency-specific features.
White-label
Egen logotyp och varumärkesfärg på dashboard och rapporter. Presentera Paidin som ert eget verktyg.
API access
Egen API-nyckel per webbplats. Bygg egna dashboards, exportera till BI-verktyg eller integrera med kundens system.
Webhooks
Get insights directly in Slack, Microsoft Teams or your own system. No waiting for email.
Unlimited websites
Manage all client accounts from one login. No cap on websites or users.
Priority support
Direktkontakt med Paidin-teamet. Snabbare svarstider och hjälp med onboarding av nya kunder.
36 months of history
Three years of data. More history than Business, more context, better decisions for long-term clients.